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Panasonic Drives Innovation in Winter Heating Technologies
08/12/2025

As
Europe braces for another winter, Panasonic takes centre stage in providing
innovative solutions to keep homes and businesses warm efficiently,
sustainably, and healthily by combining state-of-the-art heat pumps, advanced
smart controls, and pioneering air purification technologies.
Backed
by substantial European investment and a steadfast commitment to improving
indoor air quality and sustainability, Panasonic is driving the market towards
a greener and more comfortable future for both residential and commercial
spaces.
Heat
Pumps: The Heart of Efficient Winter Heating
Heat
pumps are increasingly recognised as the cornerstone of Europe’s transition to
low-carbon heating. Unlike traditional boilers, Panasonic’s air source heat
pumps extract ambient heat from the air and transfer it indoors, offering a
highly efficient alternative that can deliver up to five times more energy than
they consume, with COP values reaching up to 5.3. This makes them particularly
attractive for both residential and commercial applications as energy prices
fluctuate and climate targets tighten.

The
European Union’s REPowerEU initiative has accelerated the shift toward
electrified heating, aiming to reduce dependency on fossil fuels and bolster
energy security. As part of this strategy, governments across the continent are
offering incentives and subsidies to encourage heat pump adoption, with
installation rates rising sharply in countries like Germany, France, and the
Nordics.
Panasonic
Meets Demand
To
meet this growing demand, manufacturers are ramping up production and investing
in local infrastructure. A standout example is Panasonic’s investment in its
heat pump capabilities in the Czech Republic, Italy and France, which will
significantly increase supply capacity, training, and support across the EU.
The grand opening of Panasonic’s new factory in Pilsen, Czech Republic, took
place on 29th August this year, marking a major milestone in the company's
European expansion with its €320 million investment. This state-of-the-art
facility is designed not only to boost production output but also to serve as a
hub for technological innovation and operational excellence.
In
addition to the factory, Panasonic has inaugurated the Centre of Excellence in
Pilsen - a dedicated training centre, with approximately 300 m² of advanced
learning space, aimed at upskilling installers, engineers, and partners to
ensure the highest standards of product knowledge and customer service.
Complementing this initiative, the Panasonic Lab in Italy, also with 300 m²
dedicated to both technical and theoretical learning, provides further
opportunities for research, development, and hands-on training tailored to the
specific needs of the European market.
Technological
advancements are also making heat pumps more versatile and accessible. Modern
systems are quieter, more compact, modular, and capable of operating
efficiently even in colder climates, a key consideration for northern Europe.
Notably, Panasonic’s unique T-CAP (Total Capacity) technology ensures that the
heat pump maintains its full heating capacity, delivering consistent warmth and
reliable performance throughout the harshest winter conditions at even -28ºC.
This innovation addresses one of the main challenges faced by traditional heat
pumps, which often see a reduction in output as temperatures fall. Combined
with smart controls and integration into home energy management systems, heat
pumps are becoming central to the vision of a connected, sustainable home.

Panasonic’s
Commitment to a Greener Europe
Sustainability
is central to Panasonic’s heating technology, with solutions designed to reduce
environmental impact through energy efficiency and smart innovation. Panasonic
uses low-GWP refrigerants, including natural options such as R290 with
near-zero GWP, supporting compliance with Europe’s F-gas regulations and
helping to cut the climate impact of heating and cooling systems by addressing
the significant greenhouse gas emissions associated with conventional high-GWP
refrigerants.
By
operating with high seasonal efficiency and integrating natural refrigerants,
Panasonic’s systems are also compatible with renewable energy sources such as
solar PV, enabling homes and buildings to significantly reduce their carbon
emissions while maintaining comfort and performance even in colder climates.
Smart
Controls & Energy Efficiency
Smart
controls are transforming heating systems by offering precision, convenience,
and energy savings. Through integration with IoT platforms, smart grids, and
home automation, Panasonic enables users to monitor and adjust heating
remotely, optimise energy consumption, reduce peak demand, and align usage with
renewable energy availability.

Panasonic
offers a suite of dedicated tools and technologies to support this, including
the Comfort Cloud App and Aquarea Service Cloud platforms. With the Aquarea
Service Cloud app, maintenance is easier than ever as it allows remote
maintenance, ensuring the heat pump is working at its highest performance. Additionally,
Panasonic offers smart thermostats for its Aquarea range, developed in
collaboration with tado°. This partnership delivers an exclusive unique
algorithm and functionality.
Panasonic’s
nanoe™ X Technology Enhancing Winter Wellness
As
winter sets in and people spend more time indoors, indoor air quality (IAQ)
becomes a critical factor in maintaining health, comfort, and wellbeing. With
reduced ventilation and increased exposure to indoor pollutants, the need for
air purification is more urgent than ever, especially in homes, schools,
hospitals and workplaces across Europe.

Panasonic
is addressing this challenge head-on with its advanced nanoe™ X technology,
which is integrated into almost 80% of its indoor RAC units. nanoe™ X uses
hydroxyl radicals - naturally occurring molecules known for their ability to
inhibit pollutants - to actively purify indoor air. This includes reducing certain
allergens, bacteria, viruses (including SARS-CoV-2)[1],
mould, and odours, creating a cleaner and safer environment for occupants.
A New
Era for European Heating
As
winter approaches, the convergence of indoor air quality, sustainability, and
European investment, demonstrated by Panasonic, is reshaping the heating
landscape.
From
smart heat pumps to air-purifying innovations, Panasonic is responding to both
environmental imperatives and consumer demand for healthier, more efficient
homes. Europe is not just adapting to winter; it’s leading the way in how we
heat our spaces.
For more information visit https://www.aircon.panasonic.eu.






























