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FC BARCELONA AND PANASONIC AGREE CONTRACT FOR ESPAI BARÇA
04/02/2025
FC Barcelona and Panasonic have signed a sponsorship agreement whereby the Japanese multinational will become the new “Heating Ventilation Air Conditioning Provider” for Espai Barça for four seasons up to 30 June 2028. This association adds another strategic partner for Espai Barça, ensuring the highest possible energy efficiency, with precision technology and a high level of interior air quality in the new installations, with a view to providing the highest possible comfort for every member and fan visiting the Spotify Camp Nou.
From left to right. Panasonic Heating & Cooling Europe CEO Hiroshi Komatsubara;
FC Barcelona president Joan Laporta; Panasonic Heating & Cooling Spain Country Manager Marc Díaz
Part of the sponsorship programme associated with the future Spotify Camp Nou, this agreement will see Panasonic Heating & Cooling Solutions provide more sustainable heating, ventilation and air conditioning solutions, with air purification (using nanoeTM X technology), and latest generation heat pump systems for each space in the refurbished blaugrana home. Furthermore, high precision heating, ventilation and air conditioning equipment will be used in the technical areas, such as rooms containing the servers and for broadcasting games, where device reliability and quality is essential.
This is also an opportunity for the sponsorship programme developed specifically for Espai Barça, one of the most important projects in the Club’s history, and which has provided a platform full of new opportunities for both companies that directly target consumers (B2C) and those focused on the business sector (B2B), making the most of FC Barcelona’s global prestige and outreach.
Espai Barça, more than a stadium
Espai Barça is a ground-breaking project in the world of sport and entertainment, which includes the refurbishment of the iconic Spotify Camp Nou, which is set to become the best sports complex located in the centre of a major city, providing comfort for every one of its almost 105,000 spectators. Every space in the new stadium will be fitted out with Panasonic solutions, providing the highest possible comfort, energy efficiency and highest quality interior air, offering innovative and high quality solutions for heating, ventilation and air conditioning, and air purification, among others.
Statement from FC Barcelona president Joan Laporta
Statement by Panasonic Heating & Cooling Europe CEO Hiroshi Komatsubara
“Panasonic is proud to be involved in this new FC Barcelona project, which will inevitably become a global benchmark in infrastructure. Moreover, in line with the Club’s commitment to sustainability and energy efficiency, Panasonic contributes to the new stadium’s design with its most innovative heating, ventilation, and air conditioning solutions. Using cutting-edge technology, these systems ensure comfort, high indoor air quality, and low CO2 emissions, marking a new era for major facilities in progressive cities worldwide.”